22 Social Media Facts and Statistics You Should Know in 2014

<div dir="ltr" style="text-align: left;" trbidi="on"><span style="background-color: white; color: #333333; font-family: 'lucida grande', tahoma, verdana, arial, sans-serif; font-size: 13.333333969116211px; line-height: 18px;">Social web demographics</span><br style="background-color: white; color: #333333; font-family: 'lucida grande', tahoma, verdana, arial, sans-serif; font-size: 13.333333969116211px; line-height: 18px;" /><br style="background-color: white; color: #333333; font-family: 'lucida grande', tahoma, verdana, arial, sans-serif; font-size: 13.333333969116211px; line-height: 18px;" /><span style="background-color: white; color: #333333; font-family: 'lucida grande', tahoma, verdana, arial, sans-serif; font-size: 13.333333969116211px; line-height: 18px;">Social media is a blur of tweets, shares and content. No longer is it just used by the young and the restless. It is global and embedded in every corner of the web.</span><br style="background-color: white; color: #333333; font-family: 'lucida grande', tahoma, verdana, arial, sans-serif; font-size: 13.333333969116211px; line-height: 18px;" /><span style="background-color: white; color: #333333; font-family: 'lucida grande', tahoma, verdana, arial, sans-serif; font-size: 13.333333969116211px; line-height: 18px;">So some questions. Which age groups are using social media, what countries are big Facebook users and what percentage are using mobile to access so</span><span class="text_exposed_show" style="background-color: white; color: #333333; display: inline; font-family: 'lucida grande', tahoma, verdana, arial, sans-serif; font-size: 13.333333969116211px; line-height: 18px;">cial media?<br />This is the who and the where of social media users.<br />72% of all internet users are now active on social media<br />18-29 year olds have an 89% usage<br />The 30-49 bracket sits at 72%<br />60 percent of 50 to 60 year olds are active on social media<br />In the 65 plus bracket, 43% are using social media<br />Time spent on Facebook per hour spent online by country. Here are the top three. USA citizens get the top gong at 16% followed by the Aussies at 14 minutes and the Brits at 13 minutes.<br />71% of users access social media from a mobile device.<br />The paradigm of social media only being used by the younger generation should be put to rest now.<br /><br />Facebook"<br /><br />Facebook is still the biggest kid on the block, but there are some pundits predicting that by 2016 Google+ will surpass Facebook on “social sharing”.<br />Here are some of the latest figures to mull over.<br />There are now over 1.15 billion Facebook users<br />One million web pages are accessed using the “Login with Facebook” feature<br />23 percent of Facebook users login at least 5 times per day<br />47% of Americans say Facebook is their #1 influencer of purchases<br />70% of marketers used Facebook to gain new customers<br /><br />Google+<br /><br />Prying the numbers out of Google for Google+ has always been a challenge. A bit like getting a date with the prettiest girl in the class. Not impossible but it doesn’t happen very often.<br />So what are the latest numbers?<br />There are now over 1 billion with Google+ enabled accounts<br />It has reached 359 million monthly active users<br />Google+ is growing at 33% per annum.<br />The 45 to 54 year old bracket increased its usage on Google+ by 56% since 2012<br />When you consider that Google+ has only been around for less than three years, then it is a success on many levels. So Google must be happy with with its investment, which is north of $500 million that it initially invested in Google+<br /><br />Twitter<br /><br />Twitter has to be taken seriously. Last year it took off its short pants and become a public company. So what is happening in the Twittersphere?<br />There are now over 550 million registered users<br />34% of marketers use Twitter to successfully generate leads<br />Twitter was the fastest growing network with a 44% growth from 2012-2013<br />215 million monthly active users<br />Twitter has also made some changes in the last few months that has made it more visual and engaging. Business should no longer be ignoring the 140 character pip squeak.<br /><br />The others<br /><br />We haven’t mentioned some important social media channels. These include. Pinterest, Instagram, LinkedIn, YouTube, Tumblr, Vine, Slideshare and many others.<br />This year expect the visual social media networks to hit more home runs.<br />Keep an eye on these two:<br />Pinterest with 20 million active monthly users<br />Instagram with 150 million active monthly users.</span></div>

Social media 22 Social Media Facts and Statistics You Should Know in 2014

Social web demographics Social media is a blur of tweets, shares and content. No longer is it just used by the young and the restless. It is...

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